Cadent are a large gas distribution network, providing gas to an enormous quantity of households across the UK. They are proudly dedicated to their customers and ensuring their homes remain comfortable and warm.
We were approached by them to assist in photography. Using it to accurately represent their brand through a collection of shoots both in a business and domestic environment.
In order to ensure that Cadent’s photography aligned with their brand guidelines, they required a series of photoshoots. When viable, these professional shoots help a brand distance itself from more cliché and unimaginative stock imagery. The freedom of a scheduled photoshoot allows for the incorporation of colour and messaging in the photography.
Our photography reflected a warm and diverse environment, regardless of its industrial or domestic setting. Original photos capture the essence of your brand, products, and services in a way that is authentic and specific to your brand identity. This uniqueness can set you apart from competitors who might use the same stock images!
Another brilliant benefit of hiring a photographer like us is the sheer amount of creative control and consistency. Using custom photography ensures a consistent visual style across all your marketing materials! This consistency is crucial for brand recognition and helps in building a strong, cohesive brand image.
