INDUSTRY NEWS
No. 1 Emerging Creative City
We’re especially proud to call Worcester home after it was recently named by Affinity, UK’s No. 1 Emerging Creative City. It was recognised for its great balance of creative opportunities, inspiring spaces and affordability – something we’re very happy to see!
Misleading Artificial Intelligence
Mixfont has been experimenting with a clever new typeface designed to confuse Artificial Intelligence. By layering letters on top of one another, the font makes its contents difficult for AI to read. Why not give it a go?
Did you notice?
Instagram has recently given its wordmark a slight refresh, making a small change while keeping the recognisable identity we all know. It’s a great reminder that a brand doesn’t always need a huge overhaul to feel fresh and relevant.
STUDIO NEWS
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Summer Socials
With July and August rolling around, we’ve been making the most of the summer and taking a well-earned break from the studio. The team have been out and about at various social events, making the most of the warmer weather before we inevitably head back into autumn.
Rob made his annual trip to Anglesey for his summer holiday, while Steve headed down to Porthleven for some Cornish sunshine and a change of scenery. Heather, meanwhile, has been zipping around the country making the most of the end of festival season, catching some brilliant live acts along the way, including The Cure, Deftones and Idles. Not a bad way to round off the summer!
IN THE STUDIO
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Applied Resilience – Promotional Material
Applied Resilience is the UK’s first Public Service Mutual dedicated to delivering specialist resilience services. Their work plays an important role in helping organisations prepare for and respond to challenges, making it essential that their communications reflect the confidence, professionalism and expertise behind their services.
Working with Applied Resilience, we have created a range of promotional and exhibition materials, from banners and presentation folders to supporting marketing collateral. Each piece has been designed to work consistently with their brand, while presenting their services and information in a clear and engaging way. The result, a flexible collection of branded materials that Applied Resilience can use across events, exhibitions and day-to-day communications.
Alfa Holidays – 2027 Main Brochures
Alfa Holidays specialise in coach holidays to some of the UK’s most scenic seaside destinations, offering customers the chance to enjoy relaxing breaks across a wide range of coastal locations. Every year, we work alongside Alfa Holidays to produce their main holiday brochures, large, detailed publications showcasing everything their holidays have to offer.
Accessibility and ease of navigation is particularly important due to Alfa Holidays’ audience. We use clear layouts, considered spacing and colour coding to help customers quickly find the information they need. This thoughtful approach makes the brochures easy to browse, while still allowing Alfa Holidays to showcase the full breadth of their seaside holidays in an appealing and informative way.
BEYOND THE STUDIO
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Typeface Of The Month: Vesterbro Sans
Vesterbro Sans is a clean and contemporary typeface from Black [Foundry] with a distinctive contemporary feel. With a range of weights and a bold Poster style, it’s a typeface that can work across everything from branding and editorial design to eye-catching headlines.
What We’re Watching
Series: Police 24/7
Rob’s been keeping up with some interesting cases on Police 24/7.
What We’re Listening To
Artist: Westside Cowboy
Album: It Goes On
We love a bit of music in the studio, and lately Steve’s been listening to new release from Westside Cowboy.
